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Marketing Officer

  • Location:

    London – City of London

  • Sector:

    Marketing / PR / Events

  • Job type:

    Permanent

  • Salary:

    £28000 to £35000

  • Contact phone:

    Pauline Francis

  • Contact email:

    pauline.francis@gordonyates.co.uk

  • Contact phone:

  • Job ref:

    PFMarketing

  • Published:

    9 days ago

  • Expiry date:

    2025-02-08

Marketing Officer

Salary: £28,000 - £35,000 per annum (dependent on experience)
Location: Hybrid working – 3 days in office (City of London), 2 days from home

Are you a passionate, driven marketing professional with a knack for storytelling, video production, and delivering compelling campaigns? Do you thrive in fast-paced environments, have a solid grasp of marketing fundamentals, and enjoy networking and attending events? If so, we’d love to hear from you!

About the Role As a Marketing Officer, you’ll play a key role in driving membership growth and engagement for a well-known, innovative not-for-profit organisation. You’ll take ownership of marketing campaigns, create engaging multimedia content, and connect with new audiences to inspire them to join our vibrant community.

Key Responsibilities
  • Campaign Leadership: Plan and execute digital recruitment campaigns, including email marketing, website content, and outreach.
  • Content Creation: Develop high-quality marketing collateral, including videos, social media content, blogs, and graphics that captivate and convert.
  • Audience Engagement: Research and target new audiences using data-driven insights to expand our reach.
  • Networking & Events: Represent the organisation at events, confidently engaging prospective members and showcasing the value of joining.
  • Lead Generation & Nurturing: Manage digital campaigns to generate leads, track progress using CRM systems (Salesforce), and support brand ambassadors to amplify recruitment efforts.
  • Collaboration: Work closely with internal teams to align marketing activities with organisational goals and enhance diversity and inclusion initiatives.
About You You’re a well-rounded marketing professional with a strong foundation in marketing best practices and an entrepreneurial mindset. You’ll bring creativity, resilience, and a results-driven approach to the role.

Essential Skills & Experience:
  • Proven experience in creating engaging multimedia content, including videos, blogs, and graphics.
  • Exceptional copywriting skills with a flair for crafting compelling campaigns.
  • Strong understanding of marketing principles and best practices, especially for lead generation and audience targeting.
  • Confidence in networking and building relationships, with experience attending events or meetings to represent a brand.
  • Familiarity with CRM systems (Salesforce preferred) and marketing platforms like Pardot or Eventbrite.
  • Resilient, adaptable, and able to thrive in a target-driven environment.
Desirable Skills:
  • Proficiency with design tools like Canva or Adobe Creative Suite.
  • Basic understanding of data protection regulations and their implications for marketing.
What’s in It for You?
  • A permanent position with hybrid working (35 hours per week).
  • Competitive salary of £28,000–£35,000 (dependent on experience).
  • Generous benefits including 29 days of annual leave, a robust pension scheme, and opportunities for coaching and development.
  • The chance to join a supportive and innovative team that’s making a real difference.
Ready to Apply? If you’re ready to bring your creativity, marketing expertise, and passion for growth to this exciting role, we want to hear from you. Click below to apply today!